Get it right and it can make you millions – get it wrong and it can close you down

Which way do you want to go?

Overview:
A well defined customer relationship management strategy can deliver outstanding business improvements in
profitability, revenue growth and business sustainability.

This workshop will give you all of the tools, tips and techniques to be successful.

Suitable for:
Anyone who has to regularly maintain customer relationships.

The Programme Topic Areas are:
• What is CRM? • The CRM Framework
• Differing CRM themes and starting points
• Planning a CRM programme
• Implementing a CRM programme
• Summary & action plans agreed